Methods Matters: Using Natural Language Processing and Social Media Listening in Patient-Oriented Research

People use social media to share information about their health issues, preferences, and experiences in ways that can be really helpful to developing and managing new health technologies in a more patient-centred way. This project developed a software tool that makes it easier to engage in “social media listening”, an emerging approach to analyzing patient experiences and patient preferences that applies text analysis techniques to social media conversations (e.g., Reddit chat forums).

In this webinar, we will describe this software tool’s development and illustrate its capabilities using a case study.

Presented by: Nick Dragojlovic and Larry Lynd

Moderator: Nick Bansback

Watch the recording